Things really exploded in Northern California Friday night as the spectacular patent trial between Samsung and Apple came to a dramatic end. The outcome of the trial will certainly change the industry and the patent system.
Both companies fought in court until the bitter end. Apple saw its design rights and patents validated in a number of the individual patent disputes while Samsung, who wanted to push through the trial with a victory against trivial patents, lost.
It’s not just that Samsung has to pay billions of dollars in damages, this is also about loss of reputation. Apple is the innovator, Samsung is just the copy cat.
THAT is the real message of this judgment!
You can twist and turn it around all you want, but Apple has won in nearly every aspect of this case with the help of a jury which managed to answer 700 questions in 2 days time and they’ve done so with absolute conviction.
Rounded corners, icons on a home screen, “Bounce Back” effects, “Tap to zoom” and “Pinch to Zoom” were invented, in the jury’s opinion, by Apple and must be used only by them. It obviously did not matter that Samsung’s lawyers showed dozens of examples of methods and designs that show Samsung had similar ideas years and even decades before Apple even appeared on the mobile computing scene.
How is this even possible? If you want an idea check out this video where you can see what kind of impetuous world we live in:
In the same powerful way that Steve Jobs claims that Apple would have invented multi-touch, Apple’s lawyers can convince a jury in California.
The way the former underdog from Cupertino has built its business has finally been rewarded.
Apple may be inspired, Apple can pick out the best of the Piermont-technological development, replicate designs and processes, then package them in a sleek new design and sell it as a magical world first.
Samsung, however can’t do this– nor HTC, Motorola, LG, Acer, ASUS, Sony, ZTE, Huawei
Samsung is, of course, going to appeal the judgement. The two parties now have to agree on cross-licensing deals (don’t panic, this is what usually goes on in case like this), but this was indeed a dark dark day for friends of the free market, competition and innovation.
Not only Samsung has lost the case, but they have lost most importantly the confidence of the consumer. This judgment gives Apple the right to a monopoly, at least in the U.S.
In recent years, Apple has developed the largest IP and design extremists and now they’ve won at the home game in San Jose (the courtroom just a few minutes drive from the headquarters in Cupertino).
If you thought that the way Microsoft dominated the market in the ‘90s and attacked the competition held true to an anti-competitive philosophy, imagine what the victory means for Apple.
Apple wants to control technologies and hinder free competition. When a developer comes up with something competitive, Apple gets all up in arms.
Apple still has the TV market to target. You can not even imagine what horrific scenarios are possible.
The old saying, “on the high seas and in court you’re in God’s hands” has been confirmed once again!
(Translated from the German by Sascha Pallenberg)