When Sony launched the Vision S at CES it got us thinking about the potential of Tier 1 automotive manufactures. As car sales decrease and the automotive industry opens up to new types of industries, it is becoming clear that Tier 1's have a [...]
Nicole took a little time before the Christmas holidays - and embarked on a bold experiment. She drove an Audio E Tron long distance between Berlin and Denmark. How does an EV handle a 700km road trip in Europe?
We're not saying we love the Tesla Cybertruck, but we do have to recognize that there are some lessons for the German car industry in the launch of this electric pick up truck. Don & Nicole dive into what exactly Elon did that worked and debate [...]
Audi showed off the A1 Citycarver in Hamburg and instead of just bringing us on a traditional drive they took us to visit 4 different start ups to learn about the different features of the car. Learning about the B&O sound system took place at a [...]
ZF & other Tier 1 automotive suppliers have to adapt to the rapid changes in mobility. They face the struggle of becoming a hardware supplier to a company that has to embrace AI & Software. Don interviews Dr Walliser, head of R&D of ZF Group to [...]
Tesla showed the world that electric cars can provide long range, luxury, and incredible performance. Its vehicles upended the notion that EVs were cramped and compromised city cars. The whole industry followed Tesla by increasing the size of [...]
Nicole Scott Don Dahlmann Nicole and Don talk about peak car ownership. The global auto industry writes better sales figures every year – but sales figures are declining in some core markets. Have we reached the peak car? Does everyone [...]
BMW debuted the Vision M NEXT electrified sports car in Munich, it’s a concept sports car that’s sporting a plug in hybrid engine. Some might argue it’s the best of both world’s others that it’s a pointless and expensive set up. Don and Nicole [...]