Here at Mobile Geeks we are pretty outspoken about our gripes on wearable gadgets. Because we have Nicole and many other female geeks around, we also know the industry is not exactly fair with the gals. Especially with smart watches, which seem to be engineered with a focus on males.
Companies like Apple and Intel have been trying to change this, giving women a reason to wear their technology with pride, but no one has really hit the jackpot just yet. And so the search for the perfect female smart watch continues, with ASUS being the next contender trying to win your heart, wrist and wallet.
While the Taiwanese manufacturer is not ready to give any announcements, they have shed some light on what the future may be holding. Asus CEO Jerry Shen told NDTV Gadgets that the ZenWatch 2 was under development and we could expect a launch next year.
It seems some delays have come up, as the same person also told Focus Taiwan (last December) that the ZenWatch successor would hit store shelves come Q3 2015. Of course, that now seems unlikely, but we wouldn’t mind waiting a year to see something truly worth the ladies’ time, which leads us into the following comments coming out of Shen’s lips.
He went on to mention they are not planning only one ZenWatch 2, but that there would be two versions – one for men and one for women.
What does that even mean?!
What wasn’t clear is how ASUS was planning to differentiate between sexes. Because this could mean a lot of things. Maybe we are talking about simply offering different bundled watch straps! Or ASUS could go as far as offering completely different designs, and possibly even different sizes.
The latter would get us most excited, as size seems to be what causes most issues for women. One could easily argue there is no such thing as a “manly” or girly” watch, which I could get behind, but the problem lies much deeper than that. The fact is we do have anatomical differences, and women tend to have much smaller wrists. This is really Nicole’s biggest complaint. I mean, sometimes the device seems to be bigger than some women’s wrists!
In a way, Apple did right by offering a couple sizes. And arguably, the Apple Watch does look good in most female wrists I have seen wearing one. We all know Apple needs some competition, though. The ASUS ZenWatch is one of our favorite smart watches, too, so we are happy to see them stepping up to the ring. Then they can tell others: “if you like it then you should have put a watch on it”.