We were lucky enough to get our hands on the GIGABYTE BRIX Pro for review a few weeks ago and to follow it up we invited Colin Brix from GIGABYTE to discuss the current direction of the desktop PC, the inspiration for the BRIX and how that relates to specific segments like gaming, especially within the context of Steam OS and the PC gaming segment.
The BRIX line of desktop PCs from GIGABYTE are a new breed of desktop PC, shrinking the typical form factor you’d expect of a desktop into something much smaller and more compact, and smaller. And by smaller, I mean much, much smaller – literally the GIGABYTE BRIX will sit in the palm of your hand.
Colin Brix, Director of Marketing at GIGABYTE here in Taipei, tells us more about this new and exciting desktop PC segment and the challenges GIGABYTE face to market and retail such a product:
But we’ve seen small systems in the past and if they have one thing in common, it’s that they lack any real punch in terms of performance – not the case with the BRIX Pro, which stands head and shoulders above it’s small form factor brethren, packing a Intel Core i7 4770R processor, which is essentially a full-out, high-end desktop chip that also packs Intel’s best ever graphics chip in the shape of the Intel IRIS Pro HD5200 Graphics.
Colin makes the point that ‘there is life left in the desktop’… and as a truly Mobile Geek, Nicole is now beginning to see the benefits of having a full bore i7 processing experience that can handle your video editing needs with ease (…and man, do we have serious video processing needs).